FMCG Asia Awards 2023 Winner: Danone Indonesia

Anggi Morika Septie, Marketing Manager of SGM Eksplor, reveals the impactful Biar Aku Aja campaign, addressing economic pressures in mid-low socio-economic areas.

Leveraging insights, product innovation with Iron C, and community partnerships, it is a strategic initiative that is not just a marketing triumph but a vital contribution to combatting childhood anemia in Indonesia.

Learn more here.