Analysis
Generous and full of love: What the Big Four have to say about Budget 2023
This year’s focus is on tackling the high cost of living.
Exclusives
Exclusives
Analysis
Generous and full of love: What the Big Four have to say about Budget 2023
This year’s focus is on tackling the high cost of living.
Exclusives
Event News
Bayer Vietnam achieves remarkable success at FMCG Asia Awards with innovative strategies in healthcare, pharmaceuticals
Its innovative campaign for Berocca resulted in an 18% sales increase and 73% market penetration, whilst its "Love Complete" strategy exceeded sales targets by 114% and captured a substantial market share.
