FMCG Asia Awards 2023 Winner: Budweiser Brewing Company APAC Limited

Hear from Budweiser Brewing Company APAC Limited's Chief Legal and Corporate Affairs Officer, Craig Katerberg, as he showcased how their BEES platform created a buzz at the Campaign of the Year - China and the Digitalization Initiative of the Year - China categories at FMCG Asia Awards.

The company achieved 65% revenue in September 2023, coupled with over 30 million engaged consumers, epitomising a sustainable growth model and seamless connection between beer sales and agricultural products.

To learn more about how the BEES platform's expanded across 230 cities, visit here.